What is SEO
If you ask "What is SEO?" Want to know about in detail. Then you must read this article.
It is the desire of every blogger that whatever blog post he writes, more and more people read it, there will be a lot of traffic on it, which will also increase the income.
But the question arises, where will the more traffic come from?
So the answer is search engines
Because 90% of people use search engines to find anything on the Internet. And the most used search engine among them is Google.
Now just imagine that you have published some content in your blog or website, and what if someone searches for information related to the same content on Google and the link to your website comes up at the top of the result page?
Of course, people will click on it... and the traffic will increase.
But here comes the question, how will this happen?
There are 2 ways to do this work:
- Search Engine Marketing (SEM)
- Search Engine Optimization (SEO)
Where Search Engine Marketing (SEM) means paid marketing, we can advertise by paying to Google. But Search Engine Optimization (SEO) is such a way that we can get traffic in an organic way without paying any money to Google.
Today in this article we will know what is SEO?
Before knowing about Search Engine Optimization (SEO), you should have knowledge about how search engine works, for that detailed article: What is Search Engine? How many types are there? How does this work? read.
What is SEO? What is Search Engine Optimization?
The full form of SEO is "Search Engine Optimization". It is a technique by which we can optimize the content of our website or blog and rank on the top position for a keyword on the search engines.
SEO is a process by which we can optimize the content of our website/blog and bring it to the top of the search engines so that we can get more and more visitors.
To bring a blog or website to the first page in Google's SERP (Search Engine Result Page), many things have to be taken care of and a lot of hard work has to be done.
This process also takes time for a new blogger, so have to be patient.
Why is it important to rank on the first page in Google?
Every blogger tries to show his blog post on the first page of Google. This is because most people prefer to visit the website that comes on the first page.
According to research, about 94 percent of clicks come to the first page of Google.
In such a situation, every business also tries to come on the first page in SERP so that it can beat its competitor. That's why it is important to be aware of what SEO is.
Types of SEO
Why is SEO important?
If you do blogging then you should know that millions of blog posts are published on the Internet every day, but only a few of them are able to rank on the top in search engines.
This is because the algorithm of a search engine like Google checks many things before ranking and only then decides which post will rank on which keyword and will appear in which position.
It has always been the endeavor of Google that it should always show quality content on the first page, for this many ranking factors i.e. rules have been set.
We are able to comply with these rules through Search Engine Optimization.
Suppose you are writing a post titled "What is SEO?" Now you can find "What is SEO" by searching on google...
You can see that the information related to that keyword is already pages are present on the search engine. Now leaving all these behind, if you want to come in the top, then this work is not possible without SEO.
you can also write articles for a website/blog on such keywords, on which there is no competition, but if your article is not SEO optimized, then tomorrow someone else will overtake you by writing a post on the same topic. Therefore it is very important to know what is SEO and use SEO techniques.
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